Consider your potential customers.
“One important thing you need to do before starting a food truck is to think about what your target audience will be. Maybe you already have a certain food in mind that you want to serve – who will your food appeal to? What demographic are you targeting? These questions will help you with other important food-truck decisions, like what the style and design of your truck should be, what locations you should park at to reach your target audience, etc.”
* Before opening a food truck, ensure the market isn’t already oversaturated with trucks offering similar fare.
* When operated successfully and in the best locations, food trucks can make more than $100,000 a year.
* Food trucks are most successful when located near business districts, nightclubs and college campuses.